How much is your business worth? An owner’s guide to valuation
Every owner should know their number — not just when selling. How accountants value owner-managed businesses, what drives the multiple up or down, and how to increase your value before a sale.
Most owners only think about valuation when they are about to sell. That is late. Your valuation drives exit planning, shareholder buy-outs, probate and divorce settlements, share schemes and disputes — and knowing it early lets you improve it.
The three main approaches
- Earnings multiples — maintainable profit × a sector multiple; the most common for profitable trading businesses
- Discounted cash flow — future cash flows brought back to today’s value; best for predictable, growing businesses
- Asset-based — net assets adjusted to market value; the floor for asset-heavy or low-profit businesses
What drives the multiple up — or down
- Recurring, contracted revenue beats one-off sales
- Owner dependence — if the business needs you daily, it is worth less
- Customer concentration — a single customer over ~20% of revenue is a discount
- Clean, credible management accounts — buyers pay for evidence, not optimism
Increase the value before you sell
The highest-return work happens 12–24 months before a sale: strengthening recurring revenue, documenting systems, building a management team, and presenting two to three years of clean accounts. We provide independent valuations and a practical plan for improving the number — fixed fee, plain English, and honest about weaknesses.
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